Augmentus Robotics, a Singapore-based startup revolutionizing industrial automation, has raised $11 million in Series A funding to expand its no-code robotic automation platform globally. The round was led by Woori Venture Partners, EDBI Pte Ltd, SIERRA Ventures, and Cocoon Capital, reflecting strong confidence in Augmentus’ mission to make robotics accessible to every factory - regardless of size or tech expertise.

Founded by Daryl Lim, Chong Voon Foo, and Yong Shin Leong, the startup eliminates the traditional complexity of robotic deployment by letting users program and operate robots without writing a single line of code.

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Solving the Accessibility Gap in Industrial Robotics

Deploying industrial robots typically requires teams of highly specialized engineers, extensive calibration, and days - if not weeks - of downtime. For most small and medium-sized manufacturers (SMEs), this is neither affordable nor feasible.

Augmentus solves this by offering a no-code, AI-driven interface that allows users to scan production environments and configure robotic tasks using a visual platform. Supporting multiple robot brands and use cases, their platform transforms automation from a capital-intensive luxury into an operational advantage for everyday factories.

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Why It Matters: The Industrial Automation Tipping Point

The global industrial automation market is undergoing an explosive shift. According to Precedence Research, the global industrial robotics market was valued at $50.8 billion in 2023 and is projected to reach $111.7 billion by 2032, growing at a CAGR of 9.2%. Factors such as reshoring, labor shortages, and global supply chain resilience are accelerating this trend.

At the same time, over 90% of manufacturing firms are SMEs, most of whom remain unautomated due to steep adoption barriers. A 2024 McKinsey report highlights that “lack of in-house expertise” and “integration complexity” are the top two blockers for automation in mid-market firms - making Augmentus' no-code platform a direct response to these industry pain points.

Even in large enterprises, adoption lags because programming robots for high-mix, low-volume tasks still requires substantial manual effort. As factories move toward mass customization, the demand for flexible, intuitive robotics will only grow.

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Eliminate the Expertise Bottleneck

For startup builders, Augmentus offers a masterclass in strategic positioning. They didn’t just create a new product - they removed the industry’s greatest constraint: the expertise bottleneck.

This is what infrastructure thinking looks like. Instead of competing on robot hardware or coding libraries, Augmentus built a universal, vendor-agnostic orchestration layer that makes automation inclusive. Founders in deep tech should take note - winning in hard markets often means changing the participation rules.

If your platform reduces friction at the system level - not just the feature level - you’re no longer offering an option. You’re offering inevitability.

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Who’s Backing Augmentus

The $11M Series A round attracted institutional and strategic investors aligned with frontier automation:

• Woori VP, South Korea’s tech-focused VC arm of Woori Financial Group
  
• EDBI Pte Ltd, Singapore’s national strategic investment arm
  
• SIERRA Ventures, an early investor in transformative enterprise technologies
  
• Cocoon Capital, which has backed Augmentus since the seed stage
  

Their collective investment is not only a bet on automation - it’s a vote of confidence in no-code platforms as the gateway to mainstream adoption.

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Robotics + No-Code: A $100B Opportunity

The no-code/low-code development platform market alone is projected to reach $94.7 billion by 2028, according to Statista, growing at CAGR of 31.3%. As these platforms extend into hardware orchestration and automation, robotics is emerging as a key vertical.

Meanwhile, Asia-Pacific is leading global robot deployment, accounting for 74% of all new industrial robot installations in 2022, driven by smart factory initiatives in countries like China, Japan, and Singapore. Augmentus is perfectly positioned to capitalize on this regional growth while expanding into Europe and North America.

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What’s Next for Augmentus

With fresh capital in hand, Augmentus plans to:

• Expand commercial operations across Europe and the U.S.
  
• Launch integrations with more robot OEMs and enterprise software systems
  
• Enhance AI-driven task planning and 3D scanning capabilities
  
• Develop predictive maintenance, multi-robot support, and ERP/MES sync features
  
• Grow its core team in AI, systems engineering, and field deployment
  

As factories evolve from rigid automation to adaptive, intelligent robotics, Augmentus stands at the helm - offering simplicity, flexibility, and performance at scale.

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Conclusion: Automation Without the Learning Curve

What Augmentus is building is more than a tool - it’s a gateway. For factories hesitant about automation, their platform removes the intimidation factor. For global manufacturers scaling smart factories, it enables speed, agility, and ROI.

In a world moving toward autonomous operations, the biggest unlock isn’t the robot itself - it’s the ability to control it without friction. That’s the true power of Augmentus.