Origin has successfully raised $12 million in Series A funding, signaling a pivotal moment in the evolution of global benefits technology. With participation from leading investors including Felix Capital, Acadian Ventures, Notion Ventures, and tech leaders like Tudor Havriliuc, Paul Daugherty, Jacqui Canney, and Laura Modiano, the funding round equips Origin with the resources to revolutionize how companies understand and deliver employee benefits worldwide.

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Reimagining the Global Benefits Landscape

Origin positions itself as the first Global Benefits Intelligence platform - an ambitious but much-needed innovation in a space historically dominated by fragmentation, inefficiency, and guesswork. Employee benefits, often one of a company’s largest recurring expenses, have long lacked the data backbone necessary for strategic decision-making.

With Origin, that changes.

Their platform offers companies real-time visibility into global benefits, surfacing what’s working, what’s not, and where money is being wasted. It’s no longer enough to offer benefits - it’s about offering the right benefits and knowing exactly how they impact retention, engagement, and cost-efficiency.

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A Timely Solution for a Changing Workforce

The rise of global teams has intensified the complexity of managing benefits across borders. Every country comes with its own regulations, expectations, and providers - and most HR systems are built for single-region operations.

That’s where Origin steps in.

By offering a centralized benefits intelligence layer, Origin enables HR and finance leaders to standardize, analyze, and optimize offerings globally, all while staying compliant with local requirements. The impact is not just operational - it’s strategic.

In fact, here lies one of the most overlooked leverage points for scaling startups:

Most early-stage companies spend time localizing benefits for each market - but what they miss is the bigger picture: How those fragmented efforts silently bleed budget and dilute employee experience. By unifying benefits under a single intelligence platform like Origin, founders can unlock cross-market insights that were previously invisible, reallocate spend more wisely, and design compensation strategies that scale with precision - not chaos.

This is where Origin becomes a growth tool - not just an HR tool. Founders who recognize this early can shift benefits from a backend burden to a frontline driver of culture, retention, and global agility.

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Why It Matters Now

The global employee benefits space is on the cusp of massive disruption. According to Grand View Research, the global employee benefits platforms market is projected to exceed $75 billion by 2030, growing at a CAGR of 10.7%. The driving forces? Increased prioritization of well-being, personalization, and the pressure to retain top talent across regions. 

These trends are being accelerated by:

• The rise of remote-first teams post-COVID
  
• Increasing regulatory pressure across global markets
  
• Heightened focus on employee well-being and mental health
  
• A shift from static policies to dynamic, data-driven HR strategies
  

This creates a perfect storm of opportunity for platforms like Origin, which offer not just operational support but intelligence to drive top-line impact.

But differentiation without intelligence is noise. That’s what makes Origin’s offering especially potent. It converts raw benefit structures into actionable business intelligence - illuminating where value is being created (or lost), and equipping leadership to make decisions that are data-driven, not instinct-led.

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Backed by a Strong Coalition of Investors

This Series A round was backed by an impressive list of investors who bring more than capital - they bring domain authority:

• Felix Capital – early backer of digital lifestyle platforms and emerging SaaS leaders.
  
• Acadian Ventures – focused squarely on future-of-work innovation.
  
• Notion Ventures – specialist in B2B SaaS with global scale-up expertise.
  
• Tudor Havriliuc – former VP of HR at Meta, with deep knowledge of people ops.
  
• Paul Daugherty – CTO of Accenture, spearheading enterprise digital transformation.
  
• Jacqui Canney – ServiceNow’s Chief People Officer, with a global HR lens.
  
• Laura Modiano – respected HR operator and startup advisor.
  

Their involvement reflects strong validation of Origin’s product-market fit and global ambition.

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What’s Next for Origin?

With fresh capital in hand, Origin plans to:

• Enhance its analytics engine to offer even deeper ROI visibility.
  
• Expand regional coverage for more localized compliance and benefits structures.
  
• Integrate with major HRIS and payroll systems, creating seamless workflows.
  
• Grow its enterprise footprint by targeting large multinationals and scaling tech companies.
  

It also aims to build out a partner ecosystem with global benefits and insurance providers, turning its platform into a hub for benefits delivery, intelligence, and benchmarking at scale.

Origin is no longer just a tool for HR - it’s fast becoming the strategic nervous system for global compensation clarity.

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