Renew, a next-generation financial wellness platform, has raised $12 million in Series A funding to scale its mission of making wealth management and retirement planning radically more accessible, transparent, and human-centered. The round was led by Haymaker Ventures, with participation from Goldcrest Capital, Upfront Ventures, and even Renew’s own customers, underscoring the deep trust and loyalty the platform has already built.

Founded by Rob Hayden, Renew is designed to help people make smarter, more confident financial decisions  -  especially around retirement  -  by combining personalized human advice with data-driven insights and automated portfolio management.

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Modernizing the Financial Journey

Financial planning has historically been opaque, expensive, and intimidating  -  often accessible only to those with significant wealth or financial literacy. Renew aims to change that.

At its core, Renew is building a financial infrastructure for life transitions, helping users navigate complex financial questions around retirement, investments, and long-term planning with confidence.

Through its intuitive digital platform, users gain access to:

• Human advisors who provide personalized recommendations.
  
• AI-driven modeling for retirement readiness and asset growth.
  
• Integrated planning tools that simulate real-world financial outcomes.
  

This blend of human empathy and technology precision is transforming the traditional advisory model into something smarter, faster, and more inclusive.

“We built Renew to make sophisticated financial planning feel approachable  -  not overwhelming,” says Rob Hayden, CEO and Founder of Renew. “By empowering users with transparency and actionable insights, we’re helping them plan for their futures on their terms.”

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A New Era of Accessible Wealth Management

Renew’s platform sits at the intersection of fintech and life planning, enabling users to manage their savings, investments, and retirement strategies through a seamless digital experience.

Unlike legacy financial advisors or robo-advisors that rely on static models, Renew leverages dynamic simulation technology that adjusts to real-time market trends, personal life events, and behavioral patterns.

This ensures that every financial plan evolves with the user  -  reflecting their changing needs, goals, and lifestyles.

Renew’s ultimate vision: to make financial independence achievable for everyone, not just those with financial expertise or access to high-end advisors.

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The Insight: Build Trust, Not Just Tools

In the fintech world, many startups race to automate away human involvement. Renew’s approach flips that logic  -  it uses technology to enhance human trust, not replace it.

For founders, this shift offers a powerful lesson: in industries where credibility and emotional reassurance matter  -  like finance, healthcare, or education  -  the real moat isn’t just efficiency, it’s relationship equity.

Renew’s integration of human advisors into an automated digital platform creates a hybrid model that scales empathy  -  a quality most tech companies overlook in their rush for automation.

By allowing users to talk to real financial planners while benefiting from algorithmic intelligence, Renew bridges the trust gap that has long plagued fintech. The company isn’t just selling software  -  it’s selling peace of mind.

And in the world of money, that might be the most valuable currency of all.

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Investors Backing Renew’s Mission

The $12 million Series A funding round reflects confidence not only in Renew’s product but also in its vision for a more democratized financial system.

• Haymaker Ventures led the round, emphasizing its belief in Renew’s capacity to redefine the personal finance category.
  
• Goldcrest Capital and Upfront Ventures bring deep experience in scaling consumer fintech platforms.
  
• Notably, Renew’s own customers also participated  -  a rare and powerful validation that the product delivers genuine value and loyalty.
  

This diverse investor group provides not only capital but also strategic expertise in consumer growth, compliance, and financial infrastructure  -  key pillars for Renew’s next phase of expansion.

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Solving the Retirement Confidence Crisis

One of the most pressing issues Renew is addressing is the retirement confidence gap. According to Northwestern Mutual’s 2024 Planning & Progress Study, only 37% of Americans feel financially prepared for retirement, while nearly 60% fear outliving their savings.

Renew’s solution directly targets this anxiety through real-time visibility and proactive planning tools. Users can model how various life decisions  -  such as moving, changing jobs, or adjusting spending  -  impact their financial trajectory.

By pairing these simulations with expert guidance, Renew removes the guesswork and emotional stress from long-term planning. It’s not just software  -  it’s a confidence engine for people navigating their financial futures.

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Industry Outlook: Fintech Meets Longevity Economy

The timing of Renew’s funding is no coincidence. The global wealth management technology market is projected to surpass $7 trillion in assets under management (AUM) by 2030, growing at a CAGR of 12.5% (Allied Market Research).

At the same time, the longevity economy  -  defined by the spending power of people aged 50 and above  -  is set to reach $27 trillion globally by 2027 (AARP).

These two forces  -  financial technology and demographic longevity  -  create a massive opportunity for companies like Renew.

With millions of millennials and Gen Xers entering critical financial planning years, the need for intelligent, accessible, and empathetic financial tools is skyrocketing. Renew’s hybrid model positions it perfectly to meet this demand.

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The Road Ahead

With this new capital, Renew plans to expand its engineering and advisory teams, enhance its AI-driven modeling capabilities, and launch new tools that make retirement planning more interactive and transparent.

The company also aims to deepen its integration with payroll systems, investment accounts, and employer benefits  -  turning Renew into a holistic platform that covers every aspect of financial wellness.

“The future of financial planning is participatory,” says Hayden. “It’s about empowering people to understand and control their financial destiny  -  not just handing them a portfolio.”

Renew’s Series A round represents more than a funding milestone  -  it’s a sign that the next wave of fintech innovation will focus not just on automation or yield, but on trust, education, and empowerment.

As the lines between finance and well-being continue to blur, Renew is carving out its place as the platform that helps people plan not just for retirement  -  but for a life well-lived.